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Banijay Group´s Bunim/Murray Productions launches LA based BMP Latin

Maribel Ramos-Weiner| February 7, 2013

Gil Goldschein, president of Bunim/Murray Productions

Bunim/Murray Productions, a Banijay Group company and producers of The Real World, Project Runway and Keeping Up with the Kardashians, announced it will launch a new division, BMP Latin. The division will focus on creating and producing unscripted and scripted programming for Hispanic audiences, specifically targeting the 18-34 demographic across multiple platforms as well as adapting Bunim/Murray Productions and Banijay Group unscripted formats for Spanish language and bilingual audiences in the US. BMP Latin’s first television projects include shows with Latin superstar Paulina Rubio; Daddy Yankee; and the Leonardo López family, a successful Mexican-American family living the dream in Encino, CA. Leading this new entity will be two heavy-hitting executives, former partner of Jennifer López’s Nuyorican Productions, Julio Caro and Phunware’s former studio chief, Gabriela Cocco-Sánchez.“The ability to team up with Julio and Gabriela, whose track records in this exploding market are unparalleled, provided Bunim/Murray Productions with a great way to create programming specifically targeted to the younger US Hispanic audience, many of whom have been long-time fans of Bunim/Murray shows. BMP Latin powerfully combines our 25 years of expertise in reaching the core 18-34 demo with Julio and Gabriela’s collective insight as well as personal knowledge and understanding of one of the fastest growing populations in the US,” said Gil Goldschein, president of Bunim/Murray Productions.

Diario de Hoy

jueves, 7 de noviembre de 2024

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