U.S. HISPANIC
Univision names Jonathan Bernard as a senior vice president within the Client Development Group
8 de julio de 2012
Univision has appointed Jonathan Bernard as a senior vice president within the Client Development Group and Sara Hasson as senior vice president of Brand Solutions within the Client Development Group.As in his previous position, Bernard will be responsible for helping local automotive marketers develop and execute strategies to drive sales with Hispanics.Working to deliver local automotive clients with multi-platform solutions to reach Hispanics, Bernard has effectively collaborated across Univisions local television, radio and interactive sales teams to deliver results. Prior to joining Univision, Bernard was director of automotive at Comcast Communications, where in his last five years, he more than doubled automotive revenue. Sara Hasson is to continue working with national and regional automotive marketers, while also now leading strategy development, Hispanic consumer insights and marketing services focused on the restaurant industry.
