U.S. HISPANIC
ESPN Deportes and SuperBoleteria.com link to connect with sports fans
14 de junio de 2012
ESPN Deportes and SuperBoleteria.com will include interactive features for the UEFA European Football Championship on their Twitter and Facebook pages
ESPN Deportes and the ticket website SuperBoleteria.com come together to connect with sports fans through social media sites for the UEFA European Football Championship which runs until July 1. The partnership will integrate the SuperBoleteria branding, links and promotions on {ESPNDeportes.com}.”We are excited to work with a company that is also dedicated to serving the Hispanic sports fan said Jeff Zahn, director of digital ad sales for ESPN Deportes. “The ticket modules redirecting our online fans to SuperBoleteria.com are placed accordingly with our pages’ content, giving us the ability to offer a great additional service to fans in a convenient and safe way.ESPN Deportes and SuperBoleteria.com will include interactive features for the UEFA European Football Championship on their Twitter and Facebook pages. “We are happy about SuperBoletería’s alliance with ESPN Deportes, which is allowing us to reach Spanish-speaking sports fans in a fun and engaging manner through social media said Crystal Astrachan, business development manager for SuperBoleteria.
