U.S. HISPANIC

Telemundo Media: We are determined to be the Hispanic Hollywood and Comcast is really supporting in that

7 de junio de 2012

Jacqueline Hernández, COO of Telemundo Media

“Our Hispanic market has always been growing, but now it’s growing in a way in which everybody is aware of. Comcast understands this and is really supporting us. We’d like to be the Hispanic Hollywood, and that’s where we’re headed” said Jacqueline Hernández, COO of Telemundo Media, to PRODU during the network’s upfront in New York. She expressed that digital media is undergoing obvious growth and that the signal mun2 has positioned itself as No. 1 among young Latinos, or the younf Hispanics of the US. “We are now really focused on our audience and we’re producing original content for them. We’d like our Latino actors to reach all of our screens” she said.

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