Fred Medina appointed EVP of Latin America for BBC Worldwide

BBC Worldwide appointed Fred Medina EVP of Latin America, effective September 12 In this newly-created role, Medina will be responsible for BBC Worldwide’s strategic development in Latin America and in the US Hispanic market, delivering new brands, products, and services initiatives to drive future revenue growth across the region. He will be based in Miami and will report to Jana Bennett, President, Worldwide Networks, and work closely with existing members of BBC Worldwide’s management team in the region.Medina joins BBC Worldwide from Ole Communications where he has been EVP, Corporate Business Development since 2005.