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Cannes Lions 2021- We Believers takes Titanium Lion plus 3 Lions more with Corona’s The Match of Ages
Liz Unamo| 27 de junio de 2021
The match of ages WB
We Believers, the multicultural agency headed by Gustavo Lauria and Marco Vega, landed its first Titanium Lion with The Match of Ages film for Corona. The amazing production also took a silver Film Lion and two bronzes – one each in the Entertainment Lions For Sport and Entertainment Lions categories. We Believers won a total of four metals: Titanium, silver and two bronzes, along with seven shortlists at the 2021 Cannes Lions Festival. The game In Mexico, Corona and We Believers presented an incredibly ambitious project for soccer fans by creating a game between two of the country’s greatest teams – the America Club and the Guadalajara Chivas – by editing a film of classic plays clipped from their games of years gone by. See the campaign
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