Conill, alma, LERMA and Dieste classify for New York Festivals 2021

Conill made it onto two shortlists at the New York Festivals 2021 with its Toyota campaign The Journey, which classified for Film Craft: Animation, and PUBLIC RELATIONS: Best Use: Multicultural. Alma, for its client Change the Ref made the shortlist with Absurd Reality for Print: Best Use, and Audio/Radio: Products & Services, while Anti-Viral Weapon was named for Health – Health & Wellness [NEW] and Activations/Events/Live Experiences. One Cookie per Kid was shortlisted for Digital/Mobile: Best Use, PUBLIC RELATIONS: Best Use, Activation & Engagement: Best Use, as was The Bad Influencers for the Social Media & Influencer: Platform category. Iceman to Canton for Coors Light classified for Sports: Best Use: Endorsements, and for Celebrity/Athlete/Influencer, respectively, and for Creative Marketing Strategy/Effectiveness. Lerma made two shortlists, the first for Sh*t for the Colon Cancer Coalition in Audio/Radio: Products & Services; and the second with #HomemadeCinco for Creative Marketing Strategy/Effectiveness: Brand Loyalty. Dieste classified for the following campaigns: Book a Trip for The Wild Detective in Digital/Mobile: Mobile Platform: eCommerce, along with the Cheetos/Frito-Lay campaign Deja tu huella (Leave Your Mark) for Creative Marketing Strategy/Effectiveness: Collaborations & Partnerships. The Pull Out Game for NTARUPT (The North Texas Alliance to Reduce Unintended Pregnancy in Teens), classified in the Film: Products & Services: Politics & Government category. New York Festivals Advertising Awards honor an excellence in which quality and passion are crucial.