Jason Rosario BBDO Worldwide
BBDO Worldwide announced that Jason Rosario has been hired as Chief Diversity, Equity, and Inclusion Officer. Rosario brings over 14 years of experience, and a track record for driving change. Rosario will be based in New York, report to BBDO Worldwide President & CEO, Andrew Robertson, and partner with senior leadership to impact agency diversity policy and plans, recruitment, retention, training, education, and leverage of the network’s work to advance diversity, equity, and inclusion, in the network, the industry, and society at large. “We have a unique opportunity to transform BBDO, and the advertising industry at-large, through an intersectional and equitable lens. We want to continue to evolve our agency’s mindset to foster a new wave of inclusive culture and accountability, while, of course, doing great and resonant work for our clients. I’m excited to take on this next challenge at such an iconic agency and to see our progress in action,” said Rosario. Rosario has worked with top clients including Netflix, Yahoo!, Spotify, Verizon Media Group, and Huffington Post, helping brands identify inclusive practices at the enterprise level.
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