Fiap 50 Años PRODU
FIAP, the awards festival that for 50 years has honored the finest creativity in all advertising formats throughout Ibero-America, is beginning a new era. In partnership with PRODU, it is launching a new concept for spotlighting excellence in ideas that transform, inspire, raise awareness and make audiences feel passionate. The categories for this year’s awards are Formats, Innovation, Advertisements and Production. This division reflects changes in the industry, mainly related to brands, agencies, the media, production and distribution, that affect what audiences are experiencing in communications, entertainment, and technology. There will also be a year-on-year market evaluation by a prestigious domestic and international jury of professionals notable for their impressive careers. The FIAP + PRODU Innovation Summit & Gala will be held next September jointly with the awards ceremony at an exclusive event. A new concept, a three-day immersive experience connecting brands and agencies with television producers and digital platforms and companies, will combine networking opportunities with unique experiences in a relaxed, intimate environment never seen until now. The FIAP + PRODU Innovation Summit will be combined with a Gala, at which the best of the creative industry will be awarded the trophies they merited and the anniversaries of FIAP’s 50 years and PRODU´s 30 years will be celebrated.