MERCADEO Versión en español
FastFWD: What’s on AdBusiness? lists advertising sins and what must never be done at Cannes
Liz Unamo| 27 de junio de 2019
Fast FWD Junio
The sixth edition of FastFWD: What’s on AdBusiness? presents a host of advertising sins and what no one must ever do at Cannes Lions. There are those who believe that arrogance, cliches and boring commonplaces are some of the sins committed by the industry. At Cannes, however, excessive lobbying and trying to influence a judge’s or jury’s decision, or just producing advertising to win a prize are some of the things that must never be done. Find out how the leaders in creativity and innovation think and feel in an industry in constant transformation.
