MERCADEO Versión en español

Pablo Buffagni of BBQ Agency: We Have A Flexible Business Model Focused On The Creative Product

Liz Unamo | 22 de octubre de 2018

Pablo Buffagni

With BBQ Agency set to celebrate its 4th anniversary next November 1, founder and Creative Director Pablo Buffagni said it has been in line with market trends since its launch, what with its flexible business model, work on projects with fewer stages of approval and its focus on the creative end product. “Our proposal is simple: we bring to the table the necessary specialists for each project, while those who ‘cook’ the work and serve up the ideas have direct contact with our clients. More access, less cost and quicker creative solutions,” said BBQ’s creative director, also known as its head chef. The same model is ideal for working directly with clients, or in collaboration with other agencies, consultants and producers, who need BBQ’s creative experience in the Hispanic market and in Latin America to complement their services. “The best of these four years has been working successfully with important clients on relevant campaigns at a regional level and in the US, with top results for big brands, some involving celebs like Nicky Jam, Fernanda Castillo, Mauricio Ochmann and Danny Trejo,” Buffagni said.

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