MERCADEO

ALMA Achieves 10 Lions And Continues As The Most Awarded Hispanic Agency

Liz Unamo| 21 de junio de 2017

El equipo que lidera Messianu, Suñol y Mizrahi lleva 2 oros, 4 platas y 4 bronces

The multicultural agency leads the Hispanic market as the most awarded in Cannes festival with ten Lions. On Wednesday 21st was awarded bronze for Episode Leak in the Entertainment category, and silver in Media for Spanish Lessons. On the second festival’s day, the agency won four Lions: two in Direct for Spanish Lessons, one gold and a bronze; and in Cyber, two bronzes Lions, one for Spanish Lessons and one for Episode Leak. The Spanish Lessons piece uses the characters blatant language to create a spot that propel the series conversation using an unusual kind of Spanish lessons. Episode Leak aimed to engage fans by leaking an episode and then cutting it abruptly, which is done by the main character, Pablo Escobar.Spanish Lessons Credits: Creative Chairman, CEO: Luis Miguel MessianuChief Creative Officer, Co-President: Alvar SuñolSVP, Production: Michelle HeadleyVP of Digital: Michael SoteloCreative Director: Iu La LuetaAssociate Creative Director & Copywriter: Bea Torres Marin,Associate Creative Director, Copywriter: Gabriel FerrerAssociate Creative Director & Art Director: Luis Aguilera,Account Supervisor: Cristina LageDirector Digital Strategy: Carly SutherlandDigital Content Creator: Gabriela BenitezDigital Content Creator: Samantha LemoineExecutive Producer: Jorge EspinosaEditor: Rick Morales Episode Leak Credits: Creative Chairman, CEO: Luis Miguel MessianuChief Creative Officer, Co-President: Alvar SuñolSVP, Production: Michelle HeadleyVP of Digital: Michael SoteloCreative Director: Iu La LuetaAssociate Creative Director & Copywriter: Bea Torres MarinAssociate Creative Director & Art Director: Luis AguileraAccount Supervisor: Cristina LageDirector, Digital Strategy: Carly SutherlandDigital Content Creator: Samantha LemoineExecutive Producer: Jorge EspinosaEditor: Rick Morales

Diario de Hoy

jueves, 7 de noviembre de 2024

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