MERCADEO Versión en español

LatinWorks Invigorates Its Leadership Team

Manuela Walfenzao| 21 de febrero de 2017

Christy Kranik y Leo Olper

LatinWorks, part of Omnicom Group announced new recruitments and shifts in its leading team. Industry veteran, Leo Olper was hired as SVP and Managing Director and Christy Kranik becomes the agency’s first Partner and CCO. Other moves include: Marc Wilson to VP, Strategic Planning; Scott Radigk to CFO; Michelle Aldrich to VP, Financial Operations; and the return of Luis Guido, a former Director, to the position of VP, Experiential Marketing. “These leadership appointments, and the elevation of Christy’s position to Agency Partner, are intended to not only recognize the individual contributions each has made to our agency, but also to help accelerate our transformation to a world-class organization that is able to adapt to changing client needs, in what has become a very dynamic marketing universe” said Manny Flores, CEO and Co-Founder at LatinWorks. “I’m excited to join an agency with the creative record of LatinWorks” said Olper. Kranik has been a key player in the agency’s leadership ranks for well over a decade, when the agency grew to become one of the most celebrated creative and strategic organizations in the multicultural industry. She will be working closer to Olper in her new role to evolve strategic client service. “Leo’s arrival adds a new and welcomed dimension to our team” she said.

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