Pablo Fusco, director de BlackVan Films
The balance that Pablo Fusco, Director at BlackVan Films, made about this new phase, working for the U.S. Hispanic market, is very positive. “I am very happy, because in a short time, I filmed very good projects for great brands such as McDonald’s, Sprint, California Lottery, Wendy’s and Toyota” said. The filmmaker received an award at the recent U.S.H. Idea Awards in the Film Craft category for a piece created for Wendy’s by the Bravo Y&R agency. “The U.S. Hispanic market grew strong and very competitive. It isn’t easy, there is a lot of competition and the level has risen very much in the last few years, which is quite motivating. I feel very comfortable with the team we have at BlackVan, since it is a new production company with lots of energy. Ariel Dress and Matías Aubi, are former creatives with vast experience in agencies in the U.S. Hispanic market and to have them as a team in the production company is highly supportive when putting forth ideas, and mainly, when producing them. They make up a great team with Pavel Cantu, the other Founding Partner and Executive Producer, since they combine experience, knowledge of the market and the enthusiasm for producing ideas well.”Pablo Fusco’s latest work for the U.S. Hispanic market was a commercial he filmed recently with Conill L.A. for the brand Toyota. He is currently focused on the next advertising project he will soon shoot in L.A. and on a personal project with a documentary.
