Kurt Kirchner of IndieHouse: Hispanic agencies are increasingly producing more and better work

IndieHouse -production house- and ALMA celebrated together six of eight Lions the agency won at 2016 Cannes Lions. Kurt Kirchner, Executive Producer at IndieHouse shared with PRODU his pride for the pieces they produced together. “This Lion is very important because it proves that a good team work makes great things happen” he said. “The relevance of this year’s festival is that it highlighted that Hispanic agencies are increasingly producing more and better work and are now taken more seriously.” The acknowledgements came in Radio category for: Rounded & Rolled for Wallmart winning two silver in the Miscellaneous subcategory; a bronze Lion for the piece Tobacco downs for the Tobacco Free Florida program in the Public Health & Safety subcategory. In Script, Big Bang and Gravity of The Clorox won silver and bronze, respectively. And Auctioneer was awarded a bronze Lion in Script. “Cooperating with such a great agency feels very good. After all, the idea comes first and the ALMA team (Jorge Murillo and Monserrat Valera) came up with a great idea and we were honored to work on it with them” stated Kirchner.