Art Directors Club reinventa el programa de ADC Young Guns
Art Directors Club announced the revamping of its young creatives program, ADC Young Guns. Now in its 14th iteration they are including a cultural influencer committee that will be nominating creatives 30 and younger to be part of the competition. The committee is made up of 40 leading thinkers, makers and visionaries from 11 countries representing a range of creative fields. The committee, which is highly diverse in terms of gender and ethnicity, includes Hall of Fame laureates Paula Scher, partner, Pentagram and John Maeda, Design Partner, Kleiner Perkins Caulfield & Byers. Also including creative luminaries such as Apple Creative Director Arem Duplessis, The New York Times Magazine deputy Art Director Gail Bichler, PAPER Magazine Co-Founder and Editor Kim Hastreiter, OK Go bassist Timothy Nordwind, R/GA Vice Chairman Nick Law. Each member of the influencer committee will nominate five young creatives from around the world considered the most talented in any creative field, including design, motion, photography, advertising, new media and product design. The 200 nominees will be notified and asked to submit their portfolios free of charge. “Rather than an award program, ADC YG is now a creative incubator and ongoing platform built to cultivate the winners talents and help them make big, beautiful things in their careers” said ADCs Creative Chief and Co-Founder, Sid Lee.
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