MERCADEO Versión en español
Michael Houston new Global President of Grey Group: I am full of energy and grateful for this new challenge
Cristian Vergara| 19 de febrero de 2016
Michael Houston
James R. Heekin, President and CEO of Grey Group, announced the promotion of Michael Houston to Global President. Houston has served as CEO for Grey North America. In his new role, he will report to and work in close collaboration with Heekin in the management of Grey EMEA, Latin America and the regions of Asia and the Pacific, while he continues to supervise operations in North America.Heekin assured that Houston played a fundamental role in the continuous success of Grey North America, where he completed his seventh year with new businesses and a good creative performance. For his part, Houston said: “I am full of energy and thankful for this new role and the opportunity to work even closer with Jim Heekin and other leaders around the world.”Michael Houston began in the agency in 2007 as Executive VP and Marketing Director, working in business development and brand marketing. Afterwards, he took the role of global CMO at Grey Worldwide, Managing Director at Grey New York and COO at the subsidiary in 2012. Before arriving at Grey, he was Partner and Director of Corporate Development at Kirshenbaum Bond + Partners (currently KBS).
