MERCADEO Versión en español
Cheetos creates a fun show with the launch of Los Cheetahs
30 de octubre de 2014
El lugar de celebración del primer evento de Los Cheetahs será un estadio de fútbol hecho a la medida en la playa
In what promises to be an entertainment experience unlike anything ever seen, Chester Cheetah, the official spokesman for Cheetos brand, announced the launch of Los Cheetahs.This team of acrobatic football players combines athleticism, theater and comedy. The Cheetahs will embark on a national tour that begins with an event on November 8th in Long Beach, California. In addition, further to this news, world soccer legend Jorge Campos will be in the lineup as one of the goal keepers of Los Cheetahs.The venue for the first event of The Cheetahs will be a football stadium especially made, on the beach, an appropriate location for the introduction of the team, and designed to properly display the wild stunts of The Cheetahs.”Football definitely is enjoying its moment in the spotlight, especially after the World Cup this summer. We felt this was the perfect place to bring fans a new, fun and exciting way to interact with the brand Cheetos through a sport they already love, ” Ram Krishnan, SVP and CMO of Frito-Lay USA, said. “Los Cheetahs are based on the desire of the Cheetos brand to bring families together, giving them the opportunity to explore their mischievous spirits while enjoying time with each other as well as with friends and other football fans.”
Contactos
Diario de Hoy
Noticias relacionadas (2)
