ANA ya está aceptando inscripciones para los premios a la Excelencia Multicultural
The National Advertisers Association (ANA, by its Spanish acronym) is amidst the registration process for the 14th annual edition of the Multicultural Excellence Awards. In the ceremony, marketers and their agencies are acknowledged for their work in producing exceptional multicultural advertising campaigns.The winners will be announced in the ANA Conference on Marketing & Multicultural Diversity which will take place in Miami Beach, Florida, from November 9 to 11, 2014.In order for a campaign to be accepted in the contest, it must have been launched among June 2013 and June 2014. Members and non-members of ANA, companies or media agencies acting on behalf of their clients may participate in the awards.The winners will be chosen on campaign creativity and target segment relevance. The campaign must show quantifiable company results from Digital Marketing and Mass Media, Outdoor, Printing, Radio or Television.This year’s categories consider the Afro-American, Asian, Latino, LGBT segments, and for the very first time, the Total Market and the disabled-oriented campaign categories. ANA invites companies and government agencies to present several entries within one or several categories.To learn about the rules and presentation guidelines, you may visit {ANA;www.ana.net/awards}. Entry deadline is August 15, 2014.
Encuesta ANA revela que más del 40% de vendedores extiende términos de pago